STYLE360 has coincided with Mercedes-Benz New York Fashion Week for the past 7 years, exploring the relationship between fashion and contemporary culture by pairing style trends with innovative brands. This year, STYLE360 is taking this tradition to the next level with its first appearance at the Fall collections.   
WHAT: STYLE 360 offers fresh young talent and seasoned design houses the chance to showcase their collections offsite and collaborate with inventive brands, creating an enhanced fashion show experience. Given the upcoming departure from Bryant Park and the growing number of designers looking to offsite locations for their shows and presentations, STYLE360 provides designers with a unique opportunity to stand out amongst the masses.

WHO: This season’s program is sure to be the highlight of New York Fashion Week, with a line-up that includes the widely anticipated debut of bebe – Kardashians, hosted by Kim Kardashian, as well as a launch party for their new Soho boutique.

Pete Wentz’s line Clandestine Industries will have a high energy, rock concert feel with music by DJ Skeet Skeet and live performances by Bad Rabbits and Chiddy Bang. The show will also include a live art installation by Tristan Eaton.

Returning once again are celebrated designers Walter and Project Runway alumnus Malan Breton, who have been part of STYLE360 for the past three seasons. Breton’s Bollywood themed show will include a special performance by a popular American Idol finalist as well as celebrity catwalkers, including a royal Housewife.

Australian based sheepskin footwear and apparel company Emu Australia (pronounced ‘eem-you’) will join the STYLE360 roster for its first NY Fashion Week appearance. Founded in 1994 by a surf industry veteran, Emu offers traditional sheepskin and merino products ranging from wool boots to casual comfort slides and slippers, a sweet kids line, limited urban art styles, flip flops performance sport sandals, and a newly launched contemporary, luxury apparel line.

Joonbug.com is also hosting its first Fashion Week party as part of STYLE360 with ELLE this season, which will feature performances by Fabolous, Pras Michel, Josh Madden & Charles Hamilton and a fashionable farewell to ABC’s Ugly Betty.

WHEN: Joonbug.com with the cast of Ugly Betty will be kicking-off STYLE360 Saturday, February 13th at Stage37 with shows and events through Wednesday, February 17th. Please visit Elle.com for more information.

*photo 2: by Alberto E. Rodriguez, Getty Images: The sisters Kardashian.

*photo 3: Emu, Stinger Low in Chocolate

Onerock Moving Pictures documentary DRESSED premiered at the Big Apple Film Festival on November 3rd at the Tribeca Cinemas to a sold out theater and a star-studded event.

DRESSED was selected from 700 films that were submitted from the New York City independent film community, as well as, additional selections from across the country and around the world to be screened at the Big Apple Film Festival.

DRESSED is the much buzzed about documentary that tells the touching and inspirational story of Laotian-American fashion designer, Nary Manivong, who defies the odds of a broken childhood and homelessness to follow his dream of showing his collection at New York’s Fashion Week and launching his brand. The documentary was fluid, had a great soundtrack by Chris Orazi and Sink to See,  brought tears to your eyes, and made you laugh with Manivong's infectious smile.

The Big Apple Film Festival screening was an absolute smash hit with ticket goers. New York’s finest with fashionable attendees including; socialite Ally Hilfiger, Project Runway’s favorite fashion designer Malan Breton, and the ever so glamorous fashion designer Loris Diran (whose designs have been featured in A Devil Wear’s Prada). Top industry experts, who happen to be part of the cast, also attended; industry consultant George Furlan, Janet Mock of People.com, and Mickey Boardman of Paper Magazine, along with other castmates; director David Swajeski, executive producer Maryanne Grisz, and fashion designer Nary Manivong.

FYI: The cast of DRESSED includes industry experts from Fern Mallis, Senior Vice President of IMG Fashion; Ohio designer Nanette Lepore; Author Mary Gehlhar “Fashion Designer’s Survival Guide”; Simon Collins, Dean of Fashion for Parsons, The New School for Design; Simon Doonan, Creative Director of Barneys New York, author of four books and columnist for The New York Observer; Stylist Robert Verdi; Anastasia Griffith from the NBC show Trauma; Jason Napier of the band Sink to See; President of The Fashion Group International, Margaret Hayes and fashion writer Lynn Yaeger.

*photos courtesy of PMc by JP Pullos

*photo 1: Ally Hilfiger and Nary Manivong

*photo 2: Mickey Boardman and Loris Diran

*photo 3: Malan Breton